Excellerate Solutions Blog
Customer Loyalty: A Portrait of Success
Author: Bill Spreitzer
Tue, Mar 9, 2010
So, what does it take to run a business for over 20 years that: has ~400 clients, has been in business and profitable since 1986, has never laid off any employees, generates 90% + of its clients from referrals, and ~ 50% of its employees have over 10 years of service each?
Micromedic, an IT, web services company serving small-to-medium sized businesses, has a winning formula we can all learn from.
- We stick to our core service offering
- Each client engagement is a customized solution
- Treat each client fairly and with the same level of service responsiveness
- Assign the “right” lead technician(s) to the “right” client
- Hire the “right” people always
- Treat employees with respect
What is your organization’s winning formula for customer loyalty??
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