Excellerate Solutions Blog

Build Relationships to Build your Sales

Author: Dave Vogelpohl

One of the keys to successful sales is being skilled in building relationships.  In Keith Ferrazzi’s best seller “Never Eat Alone” he mentions six rules that are key to building meaningful relationships, especially applied to networking.

One of the keys to successful sales is being skilled in building relationships.  In Keith Ferrazzi’s best seller “Never Eat Alone” he mentions six rules that are key to building meaningful relationships, especially applied to networking.

  1. Don ‘t schmooze:  have something meaningful to say or offer to others
  2. Don’t rely on the currency of gossip:  spreading gossip leads to distrust
  3. Don’t come to the party empty-handed:  be willing to give something to others, either of yourself or with your connections
  4. Don’t treat those under you poorly:  treat people with respect no matter what their position in life.
  5. Be transparent:  Deal straight with people and say what you mean.
  6. Don’t be too efficient:  Make genuine connections with people you can count on.  It’s better to have a few connections that are meaningful than many that are superficial.

The bottom line of relationship building, sales, and in life is cultivating trust in everyone.  Investing in these skills will reap rewards for a lifetime.